On the day of theDaimler Annual General Meeting in Berlin, the company will alsopublish its 2017 Sustainability Report. From April 2018 the comprehensive report can be foundherein the form of a navigable pdf file and on the media sitehttp://media.daimler.com/go/sustainability_report_2017
Sustainability is more than just a buzzword for us. It is the guiding principle behind our corporate activities –says Dr Dieter Zetsche, Chairman of Daimler AG and CEO of Mercedes‑Benz Cars. Our commitment not only relates to our products, but to the entire value creation process. For us, acting sustainably means thinking comprehensively.
During the 2017 reporting period,Daimler refocussed the sustainability strategy while taking account of its stakeholders.Focal points and areas of action were prioritised forDaimlerwith the help of a multi-stage analysis of fundamentals. The main emphases of the sustainability strategy identified in this way also provide the framework for the 2017 Sustainability Report, which for the first time has been prepared on thebasis of the new Sustainability Reporting Standardsof the Global Reporting Initiative (GRI).
The group-wide sustainability strategy is part ofDaimler’s corporate strategy, andincorporates sustainability as a fundamental principle of business operations. The company sets objectives and lays down target indicators for every area of action defined in the strategy. Together, all the targets result in a comprehensive medium to long-term programme of objectives.
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