BYD launched the Han EV model in the United Arab Emirates (UAE) on November 22nd, in coincidence with the opening of BYD Showroom & Discovery Center at Dubai Festival City.
The showroom is the collaborative venture with Al-Futtaim Electric Mobility Company, a renowned global player in electric vehicles and renewable energy solutions.
The Han EV, a flagship model for BYD, boasts cutting-edge technologies and a distinctive design inspired by the brand’s dynasty-themed passenger cars, merging profound Chinese culture with the expressive face of the oriental dragon. Crafted by BYD’s Global Design Director, Wolfgang Egger, the Dragon Face design has garnered international acclaim.
Aligned with BYD’s global design language, the showroom features a sophisticated blend of clean whites, greys, and warm timber accents. Covering approximately 800 square meters, the showroom reflects BYD and Al-Futtaim Electric Mobility’s dedication to environmental sustainability, choosing to repurpose an existing building to minimize its carbon footprint. Located strategically with direct mall access, the showroom aims to attract a diverse audience, from casual mall-goers to avid car enthusiasts.