Geely Technology Europe launched by Geely Auto Group

Geely Auto Group lancia Geely Technology Europe
Offices of Geely Technology Europe in Gothenburg (left) and Frankfurt (right)

In a major step to accelerate its international ambitions,Geely Auto Group announced the creation of Geely Technology Europe(Geely Tech Europe).

By integrating itspremier engineering centers in Gothenburg, Sweden, and Frankfurt, Germany, Geely has established aunified R&D hubthat positions European innovation at the core of its global vehicle developm ent.

Geely Auto Group lancia Geely Technology Europe
Offices of Geely Technology Europe in Frankfurt

Acting as a strategic bridgehead,Geely Tech Europe will work seamlessly with the Geely Research Institute (GRI) in Chinato engineer vehicle platforms for worldwide markets from Day One. The organization will providecoordinated engineering support across the Zeekr, Lynk & Co, and Geely brands,aiming to shrink the gap between China and overseas product launches to less than six months. To support the Group’s aggressive overseas sales targets,Geely Tech Europe plans to double its managed European carline projects by 2027.

The mission of Geely Technology Europe focuses on three core pillars:

  • Co-development of Global Architectures:Driving the creation of next-generation mechanical and E/E architectures alongside counterparts in China.
  • Product Definition & Market Optimization:Translating European and international customer needs, as well as strict regulatory requirements, into highly competitive global vehicle programs.
  • AI-Powered Digital Experiences:Pioneering the software-defined vehicle with Agentic AI, advanced intelligent driving (ADAS), smart cockpits, and robust European data privacy and cybersecurity standards.

Giovanni Lanfranchi, CEO of Geely Technology Europe, said:

Europe is more than a key market; it is a global benchmark for autom otive excellence and demanding customer expectations. To succeed, it is essential to anticipate and incorporate the needs of all regions from the start of development. Establishing Geely Technology Europe creates a genuinely borderless R&D setup — a strategic edge that allows us to not only meet global standards, but help set them.

Building on decades of European Heritage

Geely Tech Europe combines nearly two decades of European engineering expertise with Geely’s massive global R&D network.The European teams have already been instrumental in creating industry-leading platforms, includingthe Compact Modular Architecture (CMA),which currently underpinsmore than four million vehicles globally, and the Sustainable Experience Architecture (SEA) family, such as theco-developed SEA-Splatformfeaturing a 900-volt high-voltage system.

Geely Auto Group lancia Geely Technology Europe
Offices of Geely Technology Europe in Gothenburg

The creation of Geely Tech Europe represents the latest evolution of Geely’s deep-rooted presence in Europe.The organization’s foundation was laid in 2013 with the establishment of China Euro Vehicle Technology (CEVT) in Gothenburg. After evolving intoZeekr Technology Europe (ZTE) to drive the rapid rise of the premium electric brand,the center is now expanding its mandate.By uniting with the Frankfurt engineering team, it becomes Geely Technology Europe, a comprehensive hub serving the wider Geely Auto Group.

As the premier European hub for the Group’s automotive engineering, Geely Tech Europe will continue to expand its innovation ecosystem by attracting top-tier talent and deepening partnerships with universities, tech startups, and innovation hubs across the region.

Notes:

The Gothenburg-based R&D organisation has adopted the name Geely Technology Europe AB, replacing Zeekr Technology Europe AB (formerly CEVT).

The German R&D centre in Frankfurt will continue to operate as LTIC GmbH, while adopting the Geely Technology Europe identity.

Source: Geely Technology Europe

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